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AI-Powered Ads Take Over Search Engines: Google’s Latest Expansion
Google is pushing the boundaries of its AI-powered advertising, expanding the use of machine learning to create more dynamic, targeted ads in search results, reports One PNG. The new AI ad system personalises content based on user behaviour, providing more relevant and engaging ads. This development marks a significant shift in digital marketing, with some expressing concern over the potential for invasive targeting and reduced transparency in ad placements. Google’s move underscores the growing role of AI in shaping user experience online.
Editor’s Comment: Ah, Google! Always finding ways to sell us what we didn’t know we needed! Somehow, they know what we don’t know but they know what we know!
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*An AI tool was used to add an extra layer to the editing process for this story.