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AI-generated Fashion Editor “Reem” comes under backlash for accuracy issues. Will AI ever be accepted in the creative space?
Introduction of AI and Public Backlash
A lifestyle magazine faced public outrage when it introduced “Reem,” an AI-generated fashion editor, leading to a hasty apology and removal. This incident is part of a growing trend where companies’ AI projects are met with strong resistance. Examples include the cancellation of an AI-written film screening and Lego removing AI-generated images after public backlash. The underlying concern is AI’s impact on human labour, with many feeling AI replaces jobs and exploits creators’ work.
Concerns and New Luddites
The backlash encompasses various issues, from AI’s potential to sexualize women and create deepfakes to causing companies to miss climate targets. This discontent has led to the emergence of modern-day “luddites,” who, unlike their historical counterparts, seek dialogue and compromise rather than outright rebellion. These activists demand a more reasonable approach to AI adoption, using social media as a powerful organising tool to voice their concerns.
Unlikely Alliances and Call for Regulation
Anger at AI companies has created unusual alliances, such as musicians supporting record labels suing AI firms for copyright infringement. The public is increasingly aware of AI’s potential harms, prompting companies like Nintendo to avoid generative AI and leading to protests against driverless taxis. The growing sentiment is that AI development needs regulation to prevent unchecked advancement, as the general public views unregulated AI as a bad idea.
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*An AI tool was used to add an extra layer to the editing process for this story.
